Island blue Cyprus

CLIENT

Island blue is a property development company situated in Paphos, Cyprus. Their focus rests on an a contemporary inspired architecture offering luxurious upmarket developments to their clients. Their aim is to pave the way for their clients to benefit from the best property investment opportunities, as well as, to indulge in the ultimate Island or European lifestyle. The team at Island blue constantly challenges themselves to push the boundaries of luxury real estate to create unique contemporary and innovative concepts that have an impact on the way the industry thinks. They hold an uncompromising passion for creating art within the real estate industry.

scope

LevelQ was appointed to rebuild the company website, create a consistent content and visual strategy for local and international media (digital and print) in order to increase brand awareness, raise the company’s profile, increase lead generation and property sales. 

Services Included:

  • Marketing consulting
  • Targeted digital ads
  • Search Ads
  • Display Ads
  • Website development 
  • Social Media marketing + Advertising
  • Content creation
  • Design and print media

Goal

Communicate Island blue’s value proposition, increase quality lead generation and increase company sales. 

Results

Google search and display ads
680% increase in web traffic

Social Media Marketing
170% increase in web traffic

Overall 
Averaging 19.2 leads per month 
620% increase in lead generation

A simplistic crafted
award winning design

Minimum hassle, maximum impact.

Web Design

levelQ developed a fully responsive, the simplistic crafted design for Island blue, showcasing their contemporary, exquisite and up market real estate enabling users to browse though the impressive portfolio with great of ease. Minimum hassle, maximum impact.

Search and
Display Ads

Google ads

Aggressive lead generation strategy

Created a consistent content strategy for social media to increase brand awareness and reputation. Implemented aggressive lead generation strategy utilising Google search and display ads.

Social
Media

Design reinforces your brand.

DESIGN

You only get one chance at a first impression. For our client, in that short space of time, we present the Island blue brand as professional and trustworthy, as well as conveying the brand messaging. We believe design bypasses awareness and sparks a deeper emotional reaction, immediately. Design is crucial.

CONTENT

More than 1.7 billion people use Facebook daily. Add Instagram, Twitter and a couple others, and you'll soon understand that it makes sense that to be present on those platforms and take advantage of the massive audience. With the right content strategy, you can dominate on social media and have an edge on your competitors. levelQ content strategy experts provide our clients with powerful content to delivery their message in an unforgettable way.

Promotional
Videos

A powerful medium for advertising

With promotional videos, we are able to combine several advertising principles and creating one engaging video to market your product, service or event. These promotional videos shared on our clients website, YouTube and other social media platforms, promoting their product (lifestyle and real estate) as well as powerfully showcasing the brand accolades.

Reach the
right audience

Keep up with the pace of innovation.

Email Marketing

levelQ provides an effective email marketing service so that our client can communicate with the right people. We delivery customised, branded, personalised and relevant messages in a  beautiful visually enticing email design. Email marketing helps our client connect with their audience, promote their brand and luxurious Real Estate with aim to increase leads and sales.

Digital
Advertising

impactful delivery

Paphos Airport

Custom eye-catching Cubic wall video adverts designed by the levelQ digital team with unmissable messaging and impactful delivery that complements the brands high expectations.

International
property shows

Getting noticed is key

Dubai | Russia 2019

Success at property exhibitions typically depends on getting noticed amongst all the booths and staying top-of-mind with attendees long after they leave. The right visuals will catch the eye of attendees which is key. 

levelQ made the best use of design elements making our clients brand impactful and eye-catching. Visitors were drawn to the booth and interacted with it. We are pleased with its great success. 

The importance of delivering impactful eye-catching powerful branding elements extends past the event. It is evident in this post that post-event marketing can leave a lasting impact on your audience. After a successful exhibition, meeting or conference, keeping the momentum going is essential. Post-event marketing can help deepen engagement with your attendees and potential clients can potentially boost leads and interest. 

Property
brochures

Design & Content

Award
winning

Design & Content

levelQ is ecstatic to have been apart of the award winning journey of our client. Our designs and content creation focused on a detailed showcase of each entry highlighting their worth to become award winning projects. The result speaks for itself.

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47 st georges street, peyia, Paphos, cyprus
Tel. +44 (0)7342071942 (UK) | +357 99 332692 (CY)
hello@levelqmarketing.com

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