increase brand loyalty through your promo videos
A promotional video is a business video. The intent is to promote your products and services to existing and potential customers. Any video you create is in some sense attempting to sell your brand or product to your target audience however, that doesn’t mean it’s a blatant sales pitch.
Some companies like to use videos to celebrate an achievement or event or perhaps use a promo video to tell their brand story. They’re transmitting information from your brand to your audience but without outright asking them to buy something. If it helps, think of it this way: every video ad is a promotional video. Not every promotional video is a video ad.
It is a fact that videos can increase conversion rates by 80% simply by putting them on a landing page. This is how powerful they can be.
Putting a promotional video front and centre of your digital marketing strategy is key to increasing sales and winning new customers.
A good promo video looks to bring the discussion to a more personal level without making the sales aspect so obvious.
levelQ can create promotional videos for your own website or for you to share on YouTube and other social media platforms.
We help with your digital marketing at the highest level of creativity. Contact us, we’d love to hear from you!
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